In addition to external-facing work, I’ve created a wide range of internal graphics to support company culture, employee engagement, and special initiatives. These include everything from festive event materials to informative posters for internal programs. My approach focuses on crafting visually compelling, on-brand assets that not only communicate clearly but also bring energy and creativity to internal messaging.
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Halloween Events Campaign – Poster, Video, and Web Header: To promote our internal Halloween events, I designed a cohesive set of assets including a printed poster, a promotional video, and a web header. Each piece communicated the specific event details while maintaining a unified visual style. I used a consistent set of illustrated elements throughout, rearranging them as needed to suit each format and ensure clarity.
The video took these static elements a step further by using movement and visual effects to bring them to life—creating a sense of excitement and drawing attention to the most important information. I used the spider webs to help guide the viewer’s eye across all assets, providing both structure and a sense of motion throughout the campaign.
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Helping H.A.N.D.S. Food Pantry Donation Poster: To support our internal food pantry initiative, I designed a poster that informs employees how they can contribute to the Helping H.A.N.D.S. Food Pantry program. Since the theme centers around food donations, I illustrated various canned goods and used them to create a decorative border around the entire poster.
This approach not only tied visually to the subject matter but also helped frame the message, which draws the eye inward and makes the central text stand out. The middle section clearly outlines donation instructions and how to access the wish list, ensuring the design is both engaging and easy to navigate.